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Audio-Technica Crowd-Sourcing Votes on Next ATH-M50x Headphones Color

Audio-Technica's ATH-M50x professional monitor headphone will get limited-edition runs in either Lantern Glow, Harajuku Pop, Midnight Jam or Dark Roast, depending on end-user feedback via an online voting system, active now through December 25.

Audio-Technica, an innovator in transducer technology for over 50 years, is enabling fans to choose the next color of limited-edition wired and wireless ATH-M50x professional monitor headphones, to be available in 2021. Between now and December 25, 2020, A-T fans and end users have the chance to choose between four color pattern styles: Lantern Glow, Harajuku Pop, Midnight Jam, or Dark Roast. Voting has now started -- make a selection now at www.audio-technica.co.jp/M50xVote/ and also be entered into a drawing for a set of wireless ATH-M50x headphones.

As Audio-Technica's best-selling headphones, the ATH-M50s have developed a dedicated following over the past 13 years, often hailed as "must-have" equipment by the world's top engineers and producers, as well as streamers, YouTubers, and artists.

The winning color and the winners of the competition will be announced on January 8, 2021, with the chosen limited-edition style released summer 2021.

For more information, please visit the URL below.

WWWwww.audio-technica.com


(21 December 2020)

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