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Ayrton and Morpheus Lights Celebrate Successful LDI with Introduction of New Ayrton Luminaires

The Ayrton and Morpheus Lights teams at LDI 2016.

French LED digital lighting manufacturer, Ayrton, worked in close conjunction with exclusive US distributor, Morpheus Lights, to present its dynamic new line-up of LED lighting products to the US at this year's LDI show in Las Vegas, October 21 - 23.

Ayrton's latest innovative creations were shown in a dramatic 300-fixture showpiece display on the shared Morpheus Lights/Ayrton booth. The demonstration featured the new, 15:1 zoom-equipped MagicPanel-FX projector and the new MagicBurst 240,000 lumen graphic strobe luminaire, along with IntelliPix-XT, VersaPix-RS, and AlienPix-RS fixtures. The display also introduced two new additions to the MagicDot family: joining the original MagicDot-R, winner of Live Design's 2016 Product of the Year Award for Effects, were the scaled up MagicDot-XT and the zoom-equipped MagicDot-SX. Also presented were recent Ayrton favorites: DreamPanel-Twin, WildSun-K25, and NandoBeam-S9.

The company says Ayrton's impressive light shows have proved major hits online as well as in reality. The visually stunning, six-minute extravaganza for LDI 2016 was created by Ayrton's long-time collaborator, lighting designer Stéphane Migné and his programmer, Arnaud Pierrel. It wowed visitors once again with the display of innovative and unique lighting tools, drawing them in to discover what's new from Ayrton, and to gain inspiration and insight into the capabilities of each new fixture.

"The booth was busy at all times with people who'd come to watch our light show and request technical and commercial information," says Valère Huart, international sales manager for Ayrton. "There is no doubt that the Ayrton brand is now well established on the US market and we were able to witness this first-hand by the sheer number of visitors who sought us out. Both the Ayrton and Morpheus Lights teams enjoyed a fantastic show. I believe it was the best ever for us in Las Vegas. We are happy to have pushed the envelope in developing original, innovative solutions once again!"

Keith Bennett, national sales manager for Morpheus Lights, agrees: "Morpheus would like to thank everyone who visited us at LDI 2016. Once again, we were thrilled to present new technology from Ayrton to our clients and to the entertainment technology marketplace."

"We appreciate the outpouring of support and enthusiasm that we received at the show, and we look forward to continuing to support Ayrton's philosophy of 'Innovation: Not Imitation'."

Ayrton's LDI 2016 light show by Stéphane Migné can be viewed online at http://www.ayrton.eu/tube and https://vimeo.com/188331743

Full details of the new products from Ayrton can be found on their website at the URL below.

Morpheus Lights can be contacted by visiting their URL below.

WWWwww.ayrton.eu

WWWwww.morpheuslights.com


(8 November 2016)

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