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International Robotics Partners with Lectrosonics

Robert Doornick, International Robotics' founder and CEO with Millennia.

International Robotics, a manufacturer of communication robots has been a pioneer of what it terms Techno-Marketing- a business science that delivers commercial, educational, and entertainment messages to targeted audiences. At the center of this synthesis of technologies, communication psychology, theatrics, and marketing experience, is Millennia, the company's eighth-generation robot, whose communications skills revolve around wireless technology from Lectrosonics. Always under the remote control of operators, Millennia is capable of delivering preprogrammed speeches, stories, dance routines, and interacting spontaneously in a totally improvisational manner. Millennia is also world's only robot card carrying member of the Screen Actors Guild. The heart of Millennia's communication skills consists of two sets of Lectrosonics LMa Digital Hybrid Wireless belt-pack transmitters and R400a Digital Hybrid Wireless Diversity Receivers. This equipment handles the robot's audio and data communication responsibilities.

"Our robots are considered the 'Rolls Royce' of the industry," says Robert Doornick, International Robotics founder and CEO "and, as such, they get shipped all over the globe to a wide variety of organizations-Toyota and Eveready among them. The integrity of the machine's performance is extremely important, so the ability of the wireless technology to operate consistently is essential. After extensive research, we found Lectrosonics was very highly regarded. Hence, we chose to incorporate the company's wireless technology in our robots.

"Our company has used Lectrosonics equipment for roughly 15 years," Doornick continues. "While we've changed equipment models several times during those years, we've never received calls from any clients stating there was a problem with the wireless equipment. Lectrosonics' high level of performance and reliability is absolutely essential to our business and is the cornerstone of our two companies' relationship."

With their robots in service at high profile events, sound quality and frequency agility are equally important to Millennia's success. "Millennia is engaged in a wide range of activities, including promotional tours, concerts, music videos, films, TV shows, and more," says Doornick. "In environments such as these, sound quality is of paramount importance and, here too, Lectrosonics delivers. Because our robots are sent to so many different places, frequency agility is another vital concern. Lectrosonics' SmartTune feature is extremely useful, as it enables the operator to easily find available frequencies at the touch of a button. We recently had a robot co-hosting a talk show in New York. When I first arrived at the onsite, we discovered a conflict with some of the studio's frequencies. I was able to quickly and easily select an open frequency, lock it in, and we were on our way.

"Lectrosonics has been extremely responsive to our business," Doornick says. "Not too long ago, we were in rehearsal for a major international event where Millennia was delivering the keynote address. We encountered an emergency situation and had to exchange equipment so it could operate on another frequency block. I contacted Lectrosonics and they graciously overnighted us the transmitters we required. The next day we were on our way. This level of customer support is extremely rare."

WWWwww.lectrosonics.com

WWWwww.internationalrobotics.com


(13 May 2011)

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