EAW Names Sound & Sales West as Manufacturer's Rep for Southern California and Nevada

Eastern Acoustic Works (EAW) has appointed Sound & Sales West (S&S West) as its manufacturer's representative for Southern California and Southern Nevada. The partnership expands EAW's sales presence in one of the industry's most influential markets, leveraging S&S West's longstanding dealer relationships and extensive experience in professional audio, video, and lighting solutions.

Formerly known as Sound Marketing West, S&S West has served the Southern California and Southern Nevada markets for more than four decades. "S&S West's reputation, market knowledge and commitment to customer relationships make them an outstanding fit for our organization," says Mark Posgay, EAW's vice president of global sales. "As EAW continues to invest in innovative loudspeaker technologies and customer support, having a partner with S&S West's experience and credibility will help us strengthen our presence and better serve customers throughout Southern California and Southern Nevada."

"We've always built Sound & Sales West around providing complete solutions for our customers," says Gary Lee, president and general manager of Sound & Sales West. "EAW is a premium loudspeaker brand with an incredible legacy, and we're excited to help tell the company's story as it continues to evolve. EAW has positioned itself to compete at the highest level, and we're looking forward to introducing dealers, consultants and end users to everything the company has to offer."

"My first impression is that EAW has made all the right investments to establish itself as a true premium brand," Lee adds. "The products sound exceptional right out of the box, and the engineering tools and software give customers everything they need to optimize performance. We're confident EAW is in a great position to make a significant impact in our territory, and we're excited to help drive that momentum."

"Our business has always been built on relationships," Lee says. "Many of our team members have spent more than 30 years in the industry, and we've worked alongside many of the same dealers and integrators throughout that time. Those relationships have been the foundation of our success, and we're excited to leverage them to help grow EAW throughout the region."