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Yamaha Names Preston Gray Director of Marketing for Professional Audio

Preston Gray takes on the role of director of marketing for professional audio at Yamaha Corporation of America.

Yamaha Corporation of America (YCA) has named Preston Gray as director of marketing for professional audio, responsible for Yamaha and NEXO professional, commercial, and live sound products as well as audio workstation tools from Steinberg Media Technologies.

Gray will focus on expanding the company's total systems approach, providing sound engineers, system integrators, and designers with unified solutions that cross multiple product segments and create more efficient audio workflows. He reports to Randy Beck, Yamaha vice president of integrated marketing.

"It's our goal at Yamaha to inspire greatness," Gray says. "Not only do we inspire great music, but we know how it should sound. Yamaha's professional audio solutions represent a complete and reliable choice for our customers, and a choice to connect to the world around us through music."

Gray was previously field sales engineer manager for Yamaha Commercial Audio and NEXO products, managing a team of field sales engineers who provide Yamaha Commercial Audio and NEXO channel partners with pre-sales and technical design support, while closely aligning with their business activities.

"Preston is uniquely qualified to lead our pro audio marketing efforts," says Beck. "He has hands-on experience with all our products at the engineering and sales levels, he understands our customers and their challenges and, most important, he knows what it takes for a manufacturer to meet and exceed customers' needs as they grow and build with us for long-term success."

Gray joined Yamaha in 2016 as a district manager representing NEXO systems. Prior to working for Yamaha, he was the audio department manager at Morris Light & Sound based in Nashville, Tenn., and he has extensive experience as a system engineer on top-grossing country tours.

Gray received his Bachelor of Science degree with a focus in Audio Engineering and Marketing from Belmont University. He is based in Dallas, Texas.

WWWusa.yamaha.com.


(30 October 2020)

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