ISE 2026: Roadshow GmbH Relies on ROXX for Three Major Exhibition Stands At ISE 2026 in Barcelona, February 3-6, Roadshow GmbH, which focuses on trade fair and exhibition environments, is equipping three of the show's largest exhibition stands with a high three-digit number of ROXX fixtures. Roadshow is responsible for the complete lighting implementation of the LG Electronics and Panasonic exhibition booth. The Sharp booth is equipped and supported by Roadshow on behalf of the exhibition stand contractor. In total, the company is lighting exhibition spaces covering approximately 3,000 sq. m. across the show. All three projects are based on a combination of ROXX product families. Alongside proven solutions such as NEO mini and E.SHOW TW+, the new ICON LED Fresnel series is being deployed for the first time. Roadshow is the first customer in Germany to invest in a substantial number of ICON F6 and ICON F8 fixtures. The ICON series comprises three models: the ICON F4, rated at 200W, is a compact 300W-class solution that delivers more than 2,000 lumens. The ICON F6, with a 400W LED engine, targets the 1kW segment with over 12,000 lumens, while the ICON F8, featuring an 800W LED engine, serves applications in the 2kW class with output up to 20,000 lumens. At the heart of every ICON model is the ROXX ChromaSix RGBALC LED engine, billed as delivering excellent color rendering and high-quality white light for camera-critical and color-sensitive applications. With CRI/Ra values of up to 98, TLCI up to 99, and a TM-30 Rf of 95, the series is designed for modern exhibition, broadcast, and presentation environments. Features include a precision Fresnel lens, an integrated zoom scale, and 18-bit dimming. "Until now, we didn't have any LED Fresnels in our own inventory and chose to wait for the launch of the ROXX ICON series," confirms Marcus Schwarz, managing director of Roadshow GmbH. The LG Electronics stand is illuminated with ICON F8 fixtures, while Panasonic's stand features a combination of NEO minis and ICON F8s. At the Sharp stand, E.SHOW TW+ luminaires are being deployed. Schwarz says several design features were key to the decision to choose the ICON Fresnels." "The IP65-rated construction allows safe operation regardless of environmental conditions and significantly reduces cleaning and maintenance effort. The internal zoom mechanism ensures that the Fresnel barrel does not extend, which is a clear advantage in tight setups, limited throw distances, and during frequent rebuilds. "We are particularly impressed by the Advanced eight-way barndoor. Its eight shutters, two of which are rotatable, allow extremely precise and controlled beam shaping. This is a crucial factor for achieving clearly defined edges on media surfaces and architectural elements in exhibition environments. The overall concept is further enhanced by the option to equip the ICON F6 and F8 with a PO yoke, as well as the quick-release system, which enables fast, tool-free yoke changes. "In the exhibition business, reliability, precise beam control, and handling that works under time pressure are essential," Schwarz concludes. "We've had very positive experiences with ROXX products for many years, so it was an obvious choice for us to rely on the brand again for LED Fresnels. We're delighted to be deploying our entire ROXX inventory at some of the leading stands at this year's ISE and to demonstrate the performance of these solutions in real applications." ROXX CEO Michael Herweg adds, "The fact that an experienced, internationally active exhibition service provider continues to choose ROXX, and is now investing in our new ICON LED Fresnel series for the first time, underlines our commitment to developing products with real-world applications firmly in mind, providing our customers with high-quality, functional tools that make their everyday work easier and more reliable." 
|
