Luke Delwiche Named ETC Entertainment Market Manager
ETC has appointed Luke Delwiche to serve as its new entertainment market manager. Delwiche has extensive experience in the field and at ETC, having worked in the R&D, technical services, and sales departments in various markets and offices around the world. In his new role as entertainment market manager, he will be based out of ETC's headquarters in Wisconsin and will work alongside the marketing product management team to coordinate product launches, create sales tools, and develop promotional materials to support the ETC sales team, dealers, and reps.
"Luke has an intimate knowledge of ETC's entire product portfolio, which has been cultivated through almost two decades of working in various departments," says ETC product marketing manager David Hilton. "He has a great understanding of how our clients use our products, and he will be able to help us craft market messages that resonate with our users and partners around the globe."
Delwiche is a Minnesota native and graduate of the University of Wisconsin-Madison, with a degree in communication arts. He started working in the Technical Services department at ETC's US headquarters in 1998. In 2003, he relocated to ETC Ltd. in London, where he worked as a field service engineer across Europe, the Middle East, and Africa. Later, he moved to the sales department, working in the Nordic and Benelux sales regions. He returned to the US in 2016 with his wife, ETC training program coordinator Sophie Pierronnet.