Broadcast Professional Increase Its Focus on Green Hippo Distribution in Singapore, Malaysia, and Indonesia

Recently, Broadcast Professional, based in Singapore and its sister company, Electronics & Engineering, invested in an additional seven demonstration units for their three overseas offices. Their offices in Malaysia and Indonesia have each been furnished with one Green Hippo Hippotizer HD, one HippoCritter and one GrassHopper. The headquarters in Singapore were already showcasing one Hippotizer HD and one HippoCritter and have now added a GrassHopper to complete their demo stock. John Paul Tan, product manager at Broadcast Professional Singapore, has worked with Hippotizers for the past three years, and he and his team are well versed with the product's hardware and software.

With this lineup, Broadcast Professional is set to demonstrate and promote Hippotizer media servers all over Singapore, Malaysia, and Indonesia, catering for clients from all types of markets with varied needs in regards to functionality and features. Plans are under way to focus on several markets including event companies, places of worship, fixed installations within entertainment venues, and places of interest as well as educational institutions, with specific plans to train students in the three territories. Broadcast Professional will also offer training courses to their customers in their newly equipped offices. Tan comments that "this sounds like a tough nut to crack but with our new management and team in place, who are not just audio professionals but also well equipped in new media, and with the value added to our product range by the Hippotizer media servers, we have all the necessary resources to pull this rabbit out of the hat."

The most recent success was the sale of two GrassHopper units to Kumar Shan and Yeap Hong Gee, who were also trained by Broadcast Professional and immediately went on to program and operate the Mercedes GP Petronas Formula 1 team party.

Green Hippo's Samantha Bailey explains: "Broadcast Professional has been established since 1983 and has the backing of their sister company, Electronics & Engineering, which just celebrated its 60th anniversary. As such we feel they are strategically placed to grow the business and with the strong and enthusiastic team they have, we are very confident in their ability to develop Hippotizers in their region. The recent push on demo stock means they have showrooms and back-up units to provide first line support in all regions for Hippotizer customers. It's a great move."