Pedro Andres Sanchez Joins Fivestone Studios as Executive Creative DirectorDigital Experiential Specialist firm at Fivestone Studios has hired Pedro Andres Sanchez as executive creative director. As a leader and multidisciplinary team member, he has directed major permanent experiential projects for brands including T-Mobile, Verizon, IBM, Harley-Davidson, and McDonald's. Most recently, serving as GVP, group creative director for the digital media firm Razorfish, he led the physical/digital team in crafting large-scale immersive retail experiences and interactive brand activations. Earlier, as a creative director at the customer experience consultancy Leviathan (now Envoy Chicago), he oversaw multidisciplinary teams who delivered immersive experiences for branded environments, executive briefing centers, and public spaces. "Pedro's work at Leviathan/Envoy caught my attention," says founder/COO Traylor Woodall. "Beyond his great eye for exceptional creative, his strategic understanding of how design, technology, and storytelling work seamlessly in space is vital to our next phase. Also, his ability to take customer stories through the full journey from concept to installation is huge." "From the moment I met the Fivestone team, I felt the openness and genuine collaboration here," Andres Sanchez adds. "That comes from being founded and led by makers and artists who care deeply about the craft, but especially the people behind it. We're as invested in fostering connection as we are in ideas and innovation, which is essential for a nimble, remote-first, global team. That combination of trust, creativity, and agility is rare, and it's a big part of what makes this place so special. "Fivestone is aiming high," he notes, "and this moment feels like the perfect time to join. My career has always lived at the forefront of experience design empowered by technology and innovation, and I see a huge opportunity to bring that expertise into a team that's ready to push into its next chapter." 
|
