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Music Group Appoints Alphatec as Indian Distributor

Devasis Barkataki, managing director of Alphatec Audio Video Pvt Ltd and Karan Kathuria, senior manager, customer management, APAC at Music Group.

Strengthening the company's network in the APAC region, Music Group announces the appointment of Alphatec Audio Video Pvt Ltd as distributor for Midas, Klark Teknik, Turbosound, Behringer, and Bugera for India.

Alphatec director, Devasis Barkataki, commented, "We are proud and excited to be given this opportunity to represent such prestigious brands in India. These world class brands are strongly recognized and favored by the Indian market. We will heavily invest in our customer service to further open the Indian market to provide comprehensive solutions for our clients." Prior to Alphatec, Devasis spearheaded Ace Acoustics who is Harman's master distributor in the Indian Eastern Region.

Graham Rowlands (VP sales, professional division at Music Group, commented, "The Alphatec team comes with great experience in both the installed and distribution domains, which ensures the Music Group brands will deliver quality solutions to our customers in India. Success in the Indian pro AV market is extremely important for all leading professional audio brands and Music Group is no exception. We believe this will be a strong relationship, and we are very proud to have Alphatec as our partner."

Alphatec is gearing up to participate at PALM India 2015 (to be held in Mumbai in late May), where all Music Group brands will be on display.

Music Group is the corporate parent for brands such as Midas, Klark Teknik, Lab Gruppen, Lake, Tannoy, Turbosound, TC Electronic, TC Helicon, Behringer, Bugera, DDA, and TC Applied Technologies.

WWWwww.music-group.com


(27 May 2015)

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