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Audio-Technica Presents its Annual Samurai and President's Awards to Top Sales Rep Firms

(l-r) Vic Stafford, Jeff Beck, David Barrett, Pete Petty, Julie Van Berg, Manabu Aoki, Mark Humrichouser, and Jim Schanz

Audio-Technica has named the honorees of its two annual sales rep firm awards -- the Samurai Award and President's Award -- for the 2025-26 fiscal year. The awards were presented by Jim Schanz, Audio-Technica executive director, system solutions sales, at an exclusive dinner at Audio-Technica's US headquarters in Stow, Ohio, on Wednesday, April 15.

The Samurai Award was presented to Mavric Inc., honoring the firm for excellence in representing Audio-Technica in the US Southeast, covering Virginia, Tennessee, North Carolina, South Carolina, Georgia, Mississippi, and Alabama. Firm principal Pete Petty and several other sales representatives attended to accept the honor, which includes the presentation of A-T's beloved Samurai doll.

The President's Award was presented to Lienau AV Associates, honoring the firm for excellence in sales and support in representing Audio-Technica in the Metro NYC region. Several of Lienau's top sales personnel were in attendance to accept the award.

Schanz said, "Both Mavric Inc. and Lienau AV Associates are repeat winners of our annual sales rep awards, and we welcome them to our headquarters to celebrate their accomplishments for this year as well as years past. Their ongoing dedication to the Audio-Technica brand is self-evident in their sales performance, and we thank them for their hard work and diligent service."

WWWaudio-technica.com


(4 June 2026)

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