Terrier Marketing ReopensAfter a five year hiatus, "once again there's a new dog on the block. He's not mean, but he is certainly tenacious." Terrier Marketing Inc. has reopened up shop, providing both manufacturer representation and marketing consulting for entertainment services and technology markets. Captained by industry veteran Graham Likeness who reports, "Terrier Marketing is positioned to support companies of all sizes." "Terrier Marketing may be a small-dog, but it provides big-dog service." As a Canadian manufacturer's representative for entertainment technology products used in lighting, sound, power distribution, rigging, and staging, the company believes in the power of face-to-face sales presentations and has a comprehensive schedule of travel to cover major Canadian centers. Terrier specializes in niche manufacturers that often can't attract the attention of "conventional" regional reps. Terrier currently represents Lex Products in all of Canada and Strong Lighting in Canada, except British Columbia. Terrier is actively seeking other manufacturers that want an industry specialist that will actively promote, and re-energize their Canadian sales. For marketing consulting, Terrier draws on a team of skilled marketers, writers, graphic artists, and website developers to provide clients with quality results and value for money. A keen understanding of the entertainment technology industry means that clients aren't paying for on-the-job-training while trying to explain the unique culture the industry operates in. "If your title includes the phrase 'sales and marketing', marketing will always take the back seat," says Terrier president Likeness. He has positioned Terrier Marketing to help clients clear the backlog of marketing projects and initiatives, including new product development, evaluation, specification, and analysis. Find out more by visiting the Terrier Marketing website at the URL below or contacting Likeness at graham.likeness@terrier-marketing.com.
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