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TAIT Stage Technologies while TAIT Towers Rebrand as TAIT

Five years ago, Stage Technologies and Delstar Engineering were acquired by TAIT Towers. During that time, Stage Technologies and Delstar Engineering began doing business as TAIT Stage Technologies while TAIT Towers remained as TAIT Towers. Operating as one global organization with two brand identities proved to be confusing in the marketplace.

To remove this confusion, the company asked its valued clients, partners, suppliers, and ambassadors for advice. It was determined that a unified brand, using one brand name, was the best way to effectively represent and communicate the company's core values, mission, ethos, and market reach.

The company now announces that as of July 21st, 2018, the TAIT Towers, Stage Technologies, and Delstar Engineering family of companies will universally be known as TAIT.

While TAIT is now shorter, the company's commitment to its valued clients, partners, suppliers, and ambassadors is even greater. As one unified brand, TAIT represents a seamless organization with unmatched services, products, and geographic reach committed to delivering excellence in engineering, creativity, innovation, and quality.

After years of operating under two brand names, it was discovered that a unified brand, using one brand name, was the best way to communicate who TAIT is and what it does.

By marketing one, powerful brand with a long history of unmatched services, products, and successes around the world, TAIT will be able to leverage that value to all entities in live events.

TAIT is a global organization committed to delivering world-class solutions for live experiences with:
* over 600 employees
* in 12 locations throughout Europe, North America, and Asia
* with over 40 years of live event experience
* serving a wide range of live event markets including theatre, touring, brand activations, kinetic architecture, theme parks, cruise ships, film, TV, permanent installations, and more
* with leading skill sets in engineering, manufacturing, and design
* delivered with a commitment to excellence, creativity, innovation, and quality

There is only one public website, www.taittowers.com.

WWWwww.taittowers.com


(23 July 2018)

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