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coolux Customers Receive Awards at InfoComm

At InfoComm's Staged Events Awards this year, New York-based Scharff Weisberg won in the category of Best Overall Staging for a Corporate Industrial Entertainment Event for its work on the Robin Hood Foundation Gala. The charity event was realized using coolux Pandoras Box products.

"Transporting their guests to a land of wonder, Scharff Weisberg captured the magic of childhood, creatively emancipating the mind with fantastic visuals and architectural transcendence," observed a judge.

"I really liked the way they [used] 3D mapping and projection [on] architecture from the street to [create] an indoor immersive experience," commented another.

In addition to this award, Scharff Weisberg also picked up an Honorable Mention for the Oracle 11g Product Launch at the Guggenheim Museum.

"This was an inspiring use of technology and project management finesse in a challenging environment. The Guggenheim should consider adding permanent projection to the walkways!" marveled one judge.

Lars Pedersen, director of technology at Scharff Weisberg, said the following about the role coolux products played in making challenging projects into realities: "The feature set included in the coolux suite of products provides us with the necessary tools to effortlessly manage the increasingly demanding technical requirements of today's visual experiences. We couldn't have done it without Pandoras Box."

The Brazilian content and projection event specialist Visualfarm won in the category of Most Innovative Use of A/V Technology for an Outdoor event. Their "World's Biggest Hug" project involved projecting content onto the world-famous statue of Christ that overlooks Rio de Janeiro. The project was executed in collaboration with Sesi - Conselho Nacional and made use of coolux Pandoras Box products. One judge commented on the project as follows: "A challenging effect, a complicated execution, and an elegant message. The best art inspires and the best execution is invisible. Well done!" Another judge said: "Unpredictable weather, frank solutions, cultural significance: Visualfarm engaged the sacred, prepared for the unexpected, and impacted the world."

WWWwww.coolux.de

WWWwww.scharffweisberg.com


(5 July 2011)

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