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W-DMX at Super Bowl XLV

Wireless Solution Sweden AB played part in one of the most widely watched televised sporting events in the world -- Super Bowl XLV. The company's technology was used to light the exterior entrances of the new Cowboys Stadium, where the event was held on February 6.

Syncrolite was contracted by Sports Graphics to light the NFL Super Bowl graphics attached to the outside of the stadium. Dall Brown was the lighting designer and he included the four stadium support trusses in his design. The east end of the stadium was colored in blue and the west end was colored in red. Three Syncrolite SLX 7Ks with W-DMX OEM installed were used per truss as truss warmers. Dall used a combination of SXL and Syncrolite's new ArenaColors for this project.

Niclas Arvidsson, CEO of Wireless Solution said, "W-DMX is no stranger to architectural installations but this one has a special significance. It's the Super Bowl- millions of people are interested in this event for more than just the sport. The fact that the new Cowboys Stadium is the largest domed stadium in the world got a lot of attention. We were proud to be a part and proud to have Syncrolite as an OEM partner."

WWWwww.wirelessdmx.com


(8 March 2011)

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