DeeJay LED Hires Lentini Marketing Group, Plans NAMM Exhibit

DeeJay LED has hired Lentini Marketing Group to solidify its market share in the US. The company's CEO, Phillip Lentini, an industry veteran of 25 years who has held executive sales and marketing positions with companies like Tracoman and Chauvet, says,Lentini: "I'm really looking forward to putting on a great show at this year's NAMM Show and to demonstrate over 40 new products that will allow us to be a major contender in the LED Lighting arena in 2012". The NAMM Show runs January 19-22 in Anaheim, California.

Lentini adds, "We will be hiring seasoned sales firms to represent our line to pro audio, music, dj, and lighting dealers in specific markets. Their roles will be to train independent dealers on how to market and sell our new products to generate additional sales revenue."