Mo Gawdat, Bestselling Author and AI Visionary, to Deliver ISE 2027 Business Keynote

	Mo Gawdat. Photo: Integrated Systems Europe

Integrated Systems Europe (ISE) has announced Mo Gawdat, four-time international bestselling author and business leader, as the business keynote speaker for ISE 2027. Returning to Fira de Barcelona, Gran Via, February 2-5, the keynote will let attendees step back from individual solutions and consider the bigger picture: where AI is taking us and the role people must play in shaping what comes next.

Gawdat will take to the stage in CC4 on Tuesday, February 2 under the title When Human and Artificial Intelligence Unite: Building a Future Worth Living In. It will evaluate AI's current impact, raising bigger questions about the speed of change, responsibility and human behavior, and address how organizations should respond.

With a career spanning over three decades, Gawdat brings experience from IBM, Microsoft, and Google; he co-founded more than 30 businesses. He is also a four-time international bestselling author, focusing on happiness, artificial intelligence, and the future of humanity. His first published title, the bestselling Solve for Happy: Engineer Your Path to Joy, developed an algorithm that models how our minds encounter the world and process joy and sadness. It also sparked his global mission to make one billion people happy.

Gawdat's second book, Scary Smart: The Future of AI and How You Can Save Our World, established him as one of the world's leading voices on AI. This expertise extends to how AI will continue to grow and how businesses can effectively incorporate AI into their operations. These ideas are implemented in his latest initiative, "Emma.love," an ethical AI coaching platform that helps to cultivate meaningful relationships, platonically, romantically, and professionally, and his forthcoming book Alive: A Human's Guide to Living in the World of AI.

"Mo Gawdat brings a rare combination of business leadership, technological insight and human perspective to the conversation around AI. As industries and disciplines surrounding the AV world become increasingly interconnected, his keynote will challenge the ISE community to look beyond the hype and consider how AI can be applied responsibly to unlock new ideas, experiences and opportunities," comments Mike Blackman, managing director of Integrated Systems Events. "His message captures the spirit of When Worlds Unite, and we look forward to welcoming him to the stage at ISE 2027."

ISE's 2027 theme, "When Worlds Unite," reflects the growing convergence of AV, digital content, immersive experiences, smart buildings, and live events. Gawdat's keynote offers his expertise in this area, especially on how AI can help different technology worlds continue to unite without losing the human connection.