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Touring Gear: The New Series of Live Microphones from beyerdynamic

German audio specialist beyerdynamic celebrates the debut of its new Touring Gear microphone series. A complete product range of more than 25 different microphones for live performance, the Touring Gear Series showcases a new uniform and elegant design, top specifications, and a clear, easy to understand classification system, the company says.

"The new TG microphone series is the next step in our fireworks of innovation of the past years," says Wolfgang Luckhardt, managing director of beyerdynamic. "beyerdynamic has always been known as a pioneer in the development of microphones. But we had come to the point where we needed to redevelop and restructure our product portfolio in this area, as well. From a global perspective, our product range is immense. Today's users do not always know immediately which product is the right one for them. Thus, a self-explanatory, logical product structure was the starting point of our considerations. But beyond that, we have made our Sound Channeling Technology a true unique selling proposition. Sound Channeling Technology is responsible for that special "beyerdynamic sound" -- as clear and natural as in real life. It makes us unique, and our customers appreciate that. This comprehensive microphone launch is a new milestone in the audio industry."

Mario Gebhardt, audio products development manager, adds, "It is indeed a highlight when decades of experience in microphone engineering are combined with the ideas of young engineers and the requests coming from musicians and audio technicians and the result is not just a single microphone, but a whole series. Our objective was to get rid of unproductive relics, but to keep and refine proven strengths. At the same time, we have made space for new ideas and implemented them.

"One such result is Sound Channeling Technology, which lets us specifically work on acoustic design in order to achieve optimal sound, exceeding the standard parameters of a microphone system. When combined with outstanding design, excellent handling, and extreme sturdiness, the result is a thoroughly consistent live microphone series."

beyerdynamic is distributed in the US by American Music and Sound

WWWwww.americanmusicandsound.com


(20 April 2011)

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